BUSINESS PLANS + MEDIA / INVESTOR KITS
For startups preparing to seek funding or grants, and businesses developing the materials needed for public-market conversations. Turn your knowledge and approved information into a clear business plan and a coordinated media or investor kit.
Explore the supportSTART WITH THE PURPOSE OF THE MATERIAL
The audience, funding route and business stage determine the research, detail and materials we develop.
01 / STARTUP FUNDING + GRANTS
Explain your offer, market, business model and route to delivery. Organize the project rationale, funding needs, supporting evidence and financial assumptions around the intended audience or program.
We begin with what you have and identify the information still needed. Financial material is developed with your inputs and coordinated with your finance advisor where appropriate.
Discuss a business plan ↗02 / INVESTOR MATERIALS + PUBLIC MARKETS
Develop the business narrative, company overview, investor presentation and supporting digital materials around approved information. Bring the story and the evidence into a coordinated kit.
For a company preparing to go public, the creative and communications work is coordinated with the legal, finance and listing advisors responsible for the process and approvals.
Discuss investor materials ↗03 / MEDIA KITS + COMPANY COMMUNICATIONS
Company background, approved biographies, fact sheets, brand assets and presentation materials, organized for the people who need to communicate your business accurately.
We scope the kit around its audience, check the source information and establish who approves the material and keeps it current.
Discuss a media kit ↗FROM YOUR KNOWLEDGE TO A USABLE KIT
What decision does the material need to support?
Gather evidence, build the narrative and identify gaps.
Prepare the materials with the relevant subject-matter approvals.
Agree on next steps, ownership and updates.
SIX FREE FIELD NOTES
Practical questions to help you prepare the brief and decide what your business needs next.
Can someone understand what you are building, why it can work and what the funding will make possible?
Read the article 02 / 3 MIN READDoes your project fit the program, and can you show how you will deliver it?
Read the article 03 / 2 MIN READDo your plan, presentation and supporting facts describe the same business?
Read the article 04 / 2 MIN READAre your business information and communications ready for public scrutiny?
Read the article 05 / 2 MIN READWho will do the work, with which resources, and how will you assess progress?
Read the article 06 / 2 MIN READCan someone explain your business accurately using the materials you provide?
Read the article